Christine Banning is responsible for supporting NPA's mission, strategic plan and vision of parking industry best practices, research, advocacy and professional development on behalf of the NPA Board of Directors and its members. Banning is charged with enhancing professional development & certification, sharing best practices in parking industry innovation, leading industry research and expanding NPA outreach throughout North America.
Since joining NPA, the organization's membership has grown 50 percent in 3 years. In that time, NPA launched a series of historical firsts; its first industry market study, first industry buying power survey and first parking industry issue alerts program. The NPA Issue Alerts Program keeps members in the know on the regulatory, legal, financial and tax issues of importance to all facets of the parking industry in North America. NPA then rallied the industry for its first Fair Tax Policy Forum hosted in Washington, D.C., as an annual program.
To enhance member benefits and experience, NPA launched its first Certified Parking Professional Summit in 2011 and tripled its participation in 2012. The CPP Summit provides intensive training on the tenets of parking professionalism and effectiveness. The Summit prepares certification candidates for the CPP exam. There are 500 CPPs worldwide. Banning joined NPA in 2010.
Banning is an experienced, nonprofit executive with a proven track record enhancing member and customer value, innovating using technology, supporting member development and increasing organizational success. Banning is a Certified Association Executive (CAE) and member of the American Society of Association Executives.
As part of Banning's commitment to research and NPA access to market data, NPA launched its first industry market study and industry buying power survey. To meet the needs of both the private and public sectors, NPA launched peer networks for member interest groups on the leading edge issues.
NPA long-noted as the association for the parking industry's top decision makers formed a series of peer networks bringing top industry professionals together to discuss issues, opportunities, trends and practices that elevate the industry and their own operational success. The popular peer networks create an opportunity for all NPA members to build a network of peers and advisors within the industry.
Previously, Banning served as the vice president of marketing and communications for the SCORE Association, Washington, D.C., a 12,400 member organization, with 364 chapters. Banning rose through a series of management positions at SCORE. During her tenure, she led efforts to increase the association's service offerings and generated double-digit growth. Her outreach and reputation management efforts continue to attract Fortune 500 partners. During her tenure, SCORE won ASAE's highest honor the Summit Award in 2004 and the USA Freedom Corp Award in 2003.
Earlier, she held management, marketing, and public relations roles in the private sector. She has served as a national spokesperson and been interviewed by The Washington Post, CNN, The New York Times, Parking Today and Dow Jones News Service as well as numerous print and broadcast media.
She is a charter member of the American Airlines advisory council on women's business segment strategy. She served on the corporate advisory council member, consumer segments, for American Airlines, Dallas, Texas. She also serves on the National Advisory Council for the Women's Leadership Exchange, New York, NY and the Center for the Arts Bonita Springs Corporate Advisory Council, Bonita Springs, FL.
Currently she serves on the Board of Directors of Dress for Success, Washington, D.C., where she most recently chaired the nominating committee and served on that committee. She is a member of the International Women's Forum, Public Relations Society of America and International Association of Business Communicators, where she holds the ABC accreditation. She earned a B.A. in Public Relations from Marietta College, Marietta, Ohio and an M.A. in Public Communication from The American University, Washington, D.C.